Stop interrupting. Start motivating.

Engage consumers through real-world challenges — not ads they'll scroll past.

0%

of display ads go completely unseen by human eyes

Celery Challenges are seen, joined, and shared by design

Why Sponsored Challenges

A new way to connect your brand with real-world presence.

Reward people for being present

Target a cohort of Celery users to put down their phones and be present with friends, family, or coworkers — in return for a reward redeemed through your brand.

[ Product screenshot ]
[ Product screenshot ]

Drive awareness and engagement

You set the challenge — be it hours of screen-free time, group presence sessions, or something unique to your brand — and the incentive. Users see the challenge, join it, and their friends see that they've joined. Challenges appear naturally on Celery and are a proven way to promote awareness and build your audience.

A unique way to engage

Challenges are designed to be an authentic way to motivate people to do what matters most — connect with the people around them. Your brand becomes synonymous with presence.

[ Product screenshot ]
[ Product screenshot ]

Driving engagement at scale

When users join or hit milestones within a challenge, their friends are notified in the Celery feed. The effect? Organic virality — lots of people join the party.

How Challenges Work

Take a spin through a Sponsored Presence Challenge and see how it motivates your target audience.

Challenge Types

Choose the format that fits your brand and goals.

Screen-Free Duration

Accumulate X hours of screen-free time over a set period. Perfect for wellness brands.

Group Presence

Complete X group presence sessions with friends. Great for social and lifestyle brands.

Streak

Be present for X consecutive days. Builds habit and keeps your brand top-of-mind.

Collective

Participants join forces to hit a shared goal together. Ideal for community-driven campaigns.

Days Present

Log a presence session on X days per month. Encourages consistent engagement.

Custom

Design a bespoke challenge tailored to your brand's unique story and goals.

What Brands Say

Early partners building the collective infrastructure for presence.

"Placeholder testimonial — your brand partner quote will go here."

Partner Name

Title — Brand Partner

"Placeholder testimonial — your brand partner quote will go here."

Partner Name

Title — Brand Partner

"Placeholder testimonial — your brand partner quote will go here."

Partner Name

Title — Brand Partner

"Placeholder testimonial — your brand partner quote will go here."

Partner Name

Title — Brand Partner

"Placeholder testimonial — your brand partner quote will go here."

Partner Name

Title — Brand Partner

"Placeholder testimonial — your brand partner quote will go here."

Partner Name

Title — Brand Partner

"Placeholder testimonial — your brand partner quote will go here."

Partner Name

Title — Brand Partner

"Placeholder testimonial — your brand partner quote will go here."

Partner Name

Title — Brand Partner

Case Studies

See how brands are using Celery Challenges to drive real results.

Coming Soon

Wellness Brand × Screen-Free Weekend

How a leading wellness brand used a 48-hour screen-free challenge to drive 3x engagement.

Full case study launching Q2 2026

Coming Soon

Outdoor Brand × 7-Day Streak Challenge

A streak-based presence challenge that turned screen time into trail time.

Full case study launching Q2 2026

Coming Soon

Campus Initiative × Collective Goal

How a university partnered with Celery to collectively reclaim 10,000 hours of presence.

Full case study launching Q2 2026

Frequently Asked Questions

How much does a Sponsored Challenge cost?

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Pricing is based on your target audience size, reward type, and campaign duration. Get in touch and we'll scope it with you.

Will users actually redeem rewards?

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Users earn rewards through effort, not luck. Earned rewards see significantly higher redemption and brand recall than passive coupon delivery.

Can multiple brands co-sponsor a challenge?

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Yes, we often run co-branded challenges. There is typically one lead brand, and we can work with you to structure the partnership.

Can I target specific audiences?

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Yes — by age, location, group size, and usage behavior. Celery users skew Gen Z and young millennial, with high concentration in urban markets.

Can you help with creative and assets?

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We'll guide you on specs, but typically: a brand logo, reward description, and redemption landing page. Our team handles the in-app experience.

Do you work with agencies?

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We're actively partnering with agencies who are rethinking digital spend for their clients. If that's you, let's chat.

Get in Touch

Ready to sponsor a Presence Challenge? Let's talk.